→ Watch on Spotify or listen on Apple Podcasts
This conversation with Marcus is a UTN Replay, originally published on May 16, 2025.
Check out Lyin’ Eyes (July 2025) for a deeper dive into P3.
Sports are serious business.
On Under the Number, Brent Peus goes deep with the innovators driving the Sports Economy—from elite athletes and investors to visionary founders and executives.
Know someone trying to break into the Sports Economy? Do them a favor—share this episode and help them stay ahead of the game.
ICYMI:
Last week’s essay, Alma Mater, Inc.:
Last week’s podcast with Hollman, Inc. CEO Travis Hollman:
BONUS:
This week’s episode of Clubhouse with Dominyck Bullard (Athletiverse), Matthew Jester (CNC Partners), and me:
Stay tuned and share this with someone who should be paying attention to where the Sports Economy is headed.
If you’re building, investing, or advising within sports, media & entertainment — please reach out!
Email: [email protected]
– Brent





