On Under the Number, Brent Peus goes deep with the leaders driving the Sports Economy, from visionary founders and investors to elite athletes and executives.
Know someone trying to break into the Sports Economy? Do them a favor—share this episode and help them stay ahead of the game.
The Connection:
Matthew Jester first put ALUM on my radar in December. After writing Alma Mater Inc., I reached out to David and we quickly got set up for a recording.
Quote of the Episode:
"One of the brokers we were working with said, 'Just by the way, there are four private jets in this room and about $30 billion in net worth.' And here we are in this townhome, tailgating and drinking Tito's and soda and high-end tequila out of Solo cups. And I was like, this is the ALUM experience right now."
Bet You Didn’t Know:
The 2023 Texas-Alabama game in Tuscaloosa drew over 300 private jet landings. For context, the Masters gets a little over 400. The airport maxed out and had to redirect overflow, and several hotels charged $2,500 to $3,500 a night.
ICYMI: Last week’s UTN replay episode with Cooper Manning:
BONUS: The latest edition of Clubhouse with Dominyck Bullard (Athletiverse) and Matthew Jester (CNC Partners):
Stay tuned and share this with someone who should be paying attention to where the Sports Economy is headed.
If you’re building, investing, or advising within sports, media & entertainment — please reach out!
Email: [email protected]
– Brent
