Sports are serious business.
On Under the Number, Brent Peus goes deep with the leaders driving the Sports Economy, from elite athletes and investors to visionary founders and executives.
🎥 Watch on YouTube:
🏟️ Know someone trying to break into the Sports Economy? Do them a favor—share this episode and help them stay ahead of the game.
The Connection:
It all started with YSBR leaving a good ole fashioned emoji-only comment on one of my LinkedIn posts:

I DM’d Cameron shortly after seeing it, and we were recording eight days later.
Quote of the Episode:
“This is the world’s most passionate fanbase . . . I’d rather go to my little guy’s game than a Cubs game. To be able to pinpoint passion — that’s something that no other vertical can do.”
Bet You Didn’t Know:
Cameron developed the idea for the Youth Sports Business Report while enrolled in an entrepreneurship course during his MBA program at Kellogg.
Cameron Korab is Founder of Youth Sports Business Report and Co-Founder of Play Up Partners.
Youth Sports Business Report is the largest and most trusted source for youth sports industry news, insights, and analysis.
Trusted by over 50,000 followers including industry executives, investors, youth sports parents and sports business professionals, it is the premier destination for comprehensive youth sports business intelligence.
The core mission: Make Youth Sports Better. As the leading authority in youth sports business reporting, we deliver unparalleled coverage of sports business trends, youth athletics, and emerging opportunities across the youth sports ecosystem.
YSBR’s expert editorial team provides authoritative, in-depth reporting on key youth sports industry verticals including:
Sports sponsorship and institutional capital (Private Equity, Venture Capital)
Youth Sports events and tournament management
NIL (Name, Image, Likeness) developments and compliance
Youth sports coaching and sports recruitment strategies
Sports technology and data analytics innovation
Youth sports facilities development and management
Sports content creation and digital media monetization
Whether you’re a sports industry executive, institutional investor, youth sports parent, coach, or sports business enthusiast, Youth Sports Business Report is your most reliable source for the actionable sports business insights you need to stay ahead of youth athletics trends and make informed decisions in the rapidly evolving youth sports landscape.
Bio via YSBR
ICYMI: Last episode with Kyle Rudolph, Co-Founder & CEO of Alltroo
Stay tuned and share this with someone who should be paying attention to where the Sports Economy is headed.
If you’re building, investing, or advising within sports, media & entertainment — please reach out!
Email: [email protected]
– Brent

